In 1888, Des Moines, Iowa, the first Electric Vehicle participated in the city parade with its front wheel drive 4 horsepower motor. It could travel at a top speed
of 20mph and travel for about 50 miles before needing to be recharged. Twelve years later in 1900, at the Paris World's Fair, the big public launch of a Porsche Hybrid
with two gas engines and an electric generator took the audience by storm. Almost a century later, in 1997, the Toyota Prius was released as the world's first mass
produced gas/electric hybrid vehicle and released in North America for the 2001 Model Year. This is when we introduced the first Northwest Seat Cover for Toyota Prius.
Then in 2016, the Toyota Prius Prime was launched and would become a global icon, leading the hybrid market in eco-friendly and fuel-efficient technology.
The Prius Prime quickly set itself apart from earlier Prius generations with extended EV range, innovative tech, and a commitment to sustainability that has resonated
worldwide. With hundreds of thousands of Prius Primes on the road, globally, it made sense to expand our Prius seat cover offering to include Prius Prime Seat Covers.
When we think about seat covers, we first think about trucks, then kids and pets. Toyota Prius owners may be eco-conscious, may be more tech-savvy, and may even be slightly more affluent but the desire to protect the car's interior is the same. The Toyota Prius driver and lifestyle are slightly different. They’re not throwing bricks onto the back seat nor are they shuttling neighborhood kids to the soccer field. With that, we do have Exclusive fabrics that fit the profile very well.
From 1998-2003 you had one choice for a Trim Level and that was Base - There were no special upgrades for the first generation. and none for the first 3 years of the second generation. 2nd Generation 2004-09, The only offered the Base for 2004,05 & 06, but finally in 2007, they added the Touring and Limited trim levels. 3rd Generation saw an unusual naming of trim levels for the 2010-15 Prius - They called them One, Two, Three, Four & Five. They kept that running for a good part of the 4th Generation including 2016, 17 & 18, then in 2019, 20, 21 & 2022 finally they returned to mainstream levels - L-Eco, LE, LE AWD-e, XLE, XLE AWD-e & Limited. The 5th Generation from 2023+ simplified the trim levels to LE, XLE & Limited. Northwest seat covers for Toyota Prius are available for all 5 generations.
1st Gen - 1998-2003, 2nd Gen - 2004-2009, 3rd Gen - 2010-2015, 4th Gen - 2016-2022, 5th Gen - 2023+
Neoprene is one of the most searched terms for seat cover fabrics on the internet. It is waterproof with a great feel and molds the contours of seats very well - The big problem is the toxic smell. We created Neo-Ultra™ which eliminates the harsh smell of rubber is super effective as a waterproof fabric. In 2024, Northwest upgraded the quality of the fabric to offer an improved feel and enhanced sense of comfort. Neo-Ultra™ Seat Covers are a Northwest Exclusive that are guaranteed to fit perfectly and wash all you seat protection worries away.
Cool-Sport Advanced Fabrics are inspired by a Classic OEM design that is engineered to promote Airflow for Ventilated or Cooled Seats. A popular question with
seat covers is "Will my Ventilated Seats or Seat Heaters work with your Seat Covers?" The answer is - Yes, Northwest Seat Cover Fabrics are designed to work with
your Factory Ventilated Seats and Seat Heaters. The Cool-Sport fabrics allow for breathability for the ventilation system, whether it blows or pulls air.
Unlike, Mesh seat covers, our Cool-Sport also protects your original seats from dirt and food from falling through to your original seats. As for seat heaters,
whether factory original or aftermarket, all our seat covers are compatible with those factory comfort options.
Note - If the foam from competing seat covers is too thick, it will impede seat heaters from performing at its maximum effectiveness level.
Our Exclusive Neo-Ultra™ seat covers are the Best Neoprene style fabric without the smell or chemicals rubbing off onto your skin. They are 100% waterproof and
perform at the absolute highest level for comfort and seating protection. The Cool-Sport™ fabric is the best material for Ventilated Seat Covers. Cool or Warm Air
can flow through without hindering the effectiveness of your factory seat heaters of Cooled seats and guaranteed that cookie crumbs will not fall through to your
original seats.
Northwest Seat Covers provide the Peace of Mind you need so you can enjoy life worry-free!
Average rating: 306 reviews
They look amazing.
I’m loving my new Northwest Seat Covers in Mossy Oak Country camo. They fit great and really dress up my truck. No matter if I’m going on my next hunting adventure, a rodeo or a night on the town I’ll be riding in style.
I chose the cool sport fabric because they looked great and allow my ventilated seat to work. Thanks for the layer of protection and keeping our seats comfy in the Florida heat.
Was gonna get the vinyl covers but it gets too cold up here. So I went with the Cordura progard covers and these look and feel really good - top quality.